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Integrated Situation Management

Don’t Judge A Campaign By Its Cover

How to facilitate an honest, and influential Independent Expenditure campaign without playing dirty  Throughout every campaign season, voters are exposed to countless, dozens (or hundreds!) of election cycle advertising. From television and radio to social media and mailers, campaign ads are seemingly everywhere and then abruptly gone on election day.    What may be less obvious to voters are what are known…

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Text overload season: What you can do to stand out.

It’s that time of year again- election season. Our team is working diligently on numerous texting campaigns for candidates and organizations across the nation. Texting has become an excellent alternative to volunteer and automated phone calls. Today, only 26% of unidentified phone calls are answered by Americans. Texting does not require someone to be available by phone at a specific...
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The Benefits of Virtual Communication

As a result of the COVID-19 pandemic, there has been a steady rise in remote and work-from-home employees. Although the pandemic has caused unprecedented hardships across the nation- many companies and organizations are also beginning to realize the benefits of this unexpected transition. Not only is it less expensive to operate remotely, but most are finding that business can often…

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Crisis Management Plans: A Business Essential

Imagine you run a successful small business that is well known for helping out the local community. Your business just announced that it will now advocate for a social issue that is seen as rather controversial. Following your announcement, a local social interest group has garnered attention for slandering your business initiatives online. How do you combat this slander while…

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Texting: An Increasingly Essential Campaign Tool

Peer-to-peer texting campaigns made their political debut in 2015, but became increasingly popular in the 2018 midterm elections. Since then, texting campaigns have played an integral part in both Democratic and Republican campaign efforts. P2P texting grants campaign communication directors, managers and volunteers the ability to send mass texts to potential voters. This method of maximizing outreach allows for strategic…

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Sinclair Public Affairs Firm Hires New Account Director

Raleigh, NC – Sinclair is excited to finally announce another addition to its growing team, Austin Jayes. Austin performs the role of Account Director, where he specializes in maintaining constant contact with all of Sinclair’s clients and vendors to ensure all projects are completed in a timely manner. He prides himself in his ability to effectively manage campaigns and exceed…

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24-Hour Social Media Fundraisers: The New Frontier Of Fundraising

As Election Day quickly approaches, many campaigns are seeking methods to boost their campaign funds. The “24-hour fundraiser” is an innovative, fast, and creative method to reach fundraising goals – especially during this unique election cycle when many in-person fundraising ideas have been suspended due to the COVID-19 pandemic.  These fundraisers draw campaign supporters and contributors –  with a call…

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Case Study: Navigating IE Campaigns in a Crowded Election Cycle

Sinclair Public Affairs has been a leading force in independent expenditure (IE) campaigns and boasts a broad range of clients, one of the most recent of which is the South Carolina Association of REALTORSⓇ during the 2020 South Carolina Primaries.   Challenge  The end goal for each independent expenditure campaign is the same: to raise awareness among voters and ensure the…

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Case Study: Navigating Safety and Sales in 2020 America

An overview of Sinclair’s campaign for the leading fireworks distributor in the country built around safety amid the COVID-19 pandemic. Sinclair Public Affairs boasts a broad range of clients, ranging from those in both the political and corporate spheres. Our team recently wrapped up an earned media campaign for the leading fireworks distributor in the country, Phantom Fireworks. This campaign…

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