The gist of incorporating smart brevity in your work? Stop thinking about what you want to say and start thinking of how the reader is going to consume what you’re saying. While the book Smart Brevity: The Power of Saying More with Less offers helpful tips for incorporating brevity and frankness into your own writing, critics have pointed out…
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Summer has officially come to an end and we’re starting to settle into a fall frame of mind - back to school, football season and eventually, (maybe even in NC!), some cooler weather. For folks who work in the political world it also means campaign season is in full swing. While still weeks away, many voters are already seeing the…
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Sinclair PA, a leading regional communications firm, continues to expand client base and offerings with award winning campaigns and increased social, digital and design-focused communications programs Sinclair Public Affairs, a regional communications firm with offices in Raleigh and Charlotte, recently received several top national political and creative industry awards for a series of communications campaigns in 2021. The firm won…
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Since the dawn of the new decade, the world has witnessed unimaginable change. From enduring an ongoing global pandemic, to requiring a new way of life, the modern 20’s have forced people and businesses to adapt- Sinclair Public Affairs included. 2021 provided a new direction for Sinclair Public Affairs, including an expanded client base that spans new industries, award winning…
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By: Kaitlin Coogan and Kailey McSwain When people talk about PR, the first question is “So, what exactly do you do?” That question is almost always immediately followed by some iteration of the words spin, underhanded, and sometimes even liar. It’s not exactly a great picture, and it’s pretty much the only one that exists in the media today. TV…
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Sinclair Public Affairs, an award-winning political communications firm in Raleigh, North Carolina, won a silver award for the Best Overall Direct Mail Campaign (Republican) for Senator Susan Collins’ Senate race. During the election cycle in November 2020, Sinclair Public Affairs delivered an effective advertising campaign for Senator Collins who won reelection in Maine for a seat in the US Senate.…
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It’s that time of the year again- caps and gowns are dawned, pictures are taken, and congratulations are given and received. College graduation is an exciting milestone, but it is often one without direction. Up until this point, your life has been paved for you. School is structured- filled with requirements, boxes to check and peers to measure yourself against.…
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A mantra that exemplifies who we are and what we value Roughly two years ago, I was provided an opportunity of a lifetime: to buy full ownership of my previous firm, Cornerstone Solutions NC, and rebrand under a new company. This risky venture turned out to be the best move of my personal and professional career. This company became Sinclair…
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Sinclair PA, a leading regional communications firm, expands client base and offerings with award winning campaigns, successful ballot initiatives and broader social media, videography capabilities Raleigh, N.C. – Sinclair Public Affairs announced team expansions and reorganization to provide its growing client base additional expertise following successful ballot initiatives and award winning social media campaigns for clients in 2020. The firm, recently named a…
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Although Sinclair Public Affairs is in part a crisis management firm, where we are trained to expect the unexpected- like most people throughout the world, there was nothing that could have prepared us for all that 2020 had in store. This year was full of firsts, adjustments, and along the way, a lot of team building. While we look back…
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