This year, Sinclair PA took home a national silver award for our work with the South Carolina Association of REALTORS® Political Action Committee in the Columbia mayoral campaign. Through our political advertising work for mayoral candidate Daniel Rickenmann, who was facing a candidate that had the endorsement of the previous mayor, he was able to garner the highest percentage (43.5%) of the four candidates in the general election, and in the subsequent runoff, he won by a margin of 51.9%-48.1%.
Over the course of the general election and subsequent runoff election, we produced 7 pieces of direct mail.
There were 7 texts were sent out from SCR, supporting Daniel Rickenmann, with over 39,000 delivered messages.
Video and Radio
Sinclair PA facilitated the production of the video used for television and digital ad placement. The same video was used for both the initial election as well as the runoff.
The Hermes Creative Awards
In the creative industry, the firm won its first two Hermes Awards – including the top tier Platinum Award on behalf of its 2021 PR campaign with Phantom Fireworks, the leading distributor in the United States. The firm also won a second Hermes Gold Awardfor work on the Craig Davis Propertiesstrategic PR campaign efforts and annual report design.
During the 2021 holiday season, the firm worked with Phantom Fireworks to promote early shopping for consumers, with potential shortages looming, while promoting safe operation of fireworks. Through a series of earned media outreach, the campaign achieved 1,315 mentions in news articles across multiple states, as well as several high-profile placements in USA Today, Yahoo, and People.
Craig Davis Properties
Sinclair PA produced an annual report for Craig Davis Properties, one of the leading commercial real estate and development firms in the Southeast. The report reflects the firm’s series of high-profile developments and their impact on the market, highlighting the company’s significant accomplishments around new major development announcements in the Carolinas for the year ahead.
Read more about the 2022 award season in our Sinclair Award Release!