Sinclair Public Affairs

In our last blog, we delved into the evolving landscape of advertising and emphasized the significance of maintaining a presence across all digital platforms. There are several reasons why people are streaming more: Convenience: Streaming services offer convenience and flexibility, allowing viewers to watch TV and movies on their own schedule. Cost: Streaming services are often less expensive than cable...

Advertising has come a long way from the days when a basic ad in the local newspaper was enough to generate awareness and attract key audiences. In today's digital age, technological advancements, such as the widespread availability of high-speed internet connections and the proliferation of digital devices capable of accessing online content, have revolutionized the advertising landscape. These developments have...