Blog 2 in the Emerging From COVID-19 series At the start of the pandemic, everyone buckled down to weather an unfamiliar storm- hoping that the end would be marked by a return to life as it was. However, amid the unexpected societal shift, business and consumer behavior were changed indefinitely. History has shown us that mass societal disruption accelerates technology…
Blog 3 in the Emerging From COVID-19 series As we entered this pandemic, many expected to work from home (WFH) for no more than a month or so. Now, here we are one year later- 365 days that have shaped our society in unforeseen ways- culturally, physically, and economically. Though rapid shifts to remote work were largely seen as temporary,…
Blog 1 in the Emerging From COVID-19 series…. For the first time since the beginning of the pandemic, however, there is a light at the end of the tunnel.
Imagine you run a successful small business that is well known for helping out the local community. Your business just announced that it will now advocate for a social issue that is seen as rather controversial. Following your announcement, a local social interest group has garnered attention for slandering your business initiatives online. How do you combat this slander while…
As our communities finally enter the ‘re-opening stage’ of the COVID-19 pandemic, businesses and employers are going to set the precedent for post-pandemic public safety. They will need to be prepared to provide guidance, answer questions, and effectively communicate relevant protocols and restrictions. Although some people are eager for things to get back to normal, many are concerned for their…
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