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Integrated Situation Management

Texting: An Increasingly Essential Campaign Tool

Peer-to-peer texting campaigns made their political debut in 2015, but became increasingly popular in the 2018 midterm elections. Since then, texting campaigns have played an integral part in both Democratic and Republican campaign efforts. P2P texting grants campaign communication directors, managers and volunteers the ability to send mass texts to potential voters. This method of maximizing outreach allows for strategic…
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Sinclair Public Affairs Firm Hires New Account Director

Raleigh, NC - Sinclair is excited to finally announce another addition to its growing team, Austin Jayes. Austin performs the role of Account Director, where he specializes in maintaining constant contact with all of Sinclair’s clients and vendors to ensure all projects are completed in a timely manner. He prides himself in his ability to effectively manage campaigns and exceed…
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24-Hour Social Media Fundraisers: The New Frontier Of Fundraising

As Election Day quickly approaches, many campaigns are seeking methods to boost their campaign funds. The “24-hour fundraiser” is an innovative, fast, and creative method to reach fundraising goals - especially during this unique election cycle when many in-person fundraising ideas have been suspended due to the COVID-19 pandemic.  These fundraisers draw campaign supporters and contributors -  with a call…
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Case Study: Navigating IE Campaigns in a Crowded Election Cycle

Sinclair Public Affairs has been a leading force in independent expenditure (IE) campaigns and boasts a broad range of clients, one of the most recent of which is the South Carolina Association of REALTORSⓇ during the 2020 South Carolina Primaries.   Challenge  The end goal for each independent expenditure campaign is the same: to raise awareness among voters and ensure the…
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Case Study: Navigating Safety and Sales in 2020 America

An overview of Sinclair's campaign for the leading fireworks distributor in the country built around safety amid the COVID-19 pandemic. Sinclair Public Affairs boasts a broad range of clients, ranging from those in both the political and corporate spheres. Our team recently wrapped up an earned media campaign for the leading fireworks distributor in the country, Phantom Fireworks. This campaign…
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How to Communicate Your Re-opening Plan

As our communities finally enter the ‘re-opening stage’ of the COVID-19 pandemic, businesses and employers are going to set the precedent for post-pandemic public safety. They will need to be prepared to provide guidance, answer questions, and effectively communicate relevant protocols and restrictions. Although some people are eager for things to get back to normal, many are concerned for their…
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