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Sinclair Public Affairs

Sinclair Public Affairs
In Awards, Media Relations, News, Public Affairs, Sinclair News

Sinclair Public Affairs Wins Series of Political and Creative PR Industry Awards 

Sinclair PA, a leading regional communications firm, continues to expand client base and offerings with award winning campaigns and increased social, digital and design-focused communications programs Sinclair Public Affairs, a regional communications firm with offices in Raleigh and Charlotte, recently received several top national political and creative industry awards for a series of communications campaigns in 2021.  The firm won…
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Sinclair Public Affairs
In Clients in the News

Developer Mariana Molina breaks into Wilmington projects

By Cece Nunn Source: WilmingtonBiz Magazine To Mariana Molina, a vacant car dealership on prime Wilmington real estate presented a unique opportunity. Molina is a fledgling developer and a rarity in an industry where much fewer women are at the helm of major projects. The Wilmington resident's company, Bella Vista Development Group, along with partner Craig Davis Properties, bought a…
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Sinclair Public Affairs
In Clients in the News

New front door to Clayton

By Evan Hoopfer Source: The Triangle Business Journal A 69-acre mixed-use project in Clayton gained approval this week and is set to help reshape the Johnston County town. The Copper District, previously referred to as 'Lumen' in town council meetings, will deliver hundreds of thousands of square feet of Class A office space to Clayton – a rarity for Johnston County and…
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Sinclair Public Affairs
In Campaign/Issue Management, Integrated Situation Management,

Paid Digital Media: Trusted Strategy, Proven Results

Gone are the days of cookie cutter promotion tactics that target the generalized masses with one generic angle. With the rise of social media and the 24 hour new cycle, personalized content has become crucial to catch the public’s attention amid the noise. Paid digital marketing is a strategy that allows companies to reach their key markets in a way…
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Sinclair Public Affairs
In Campaign/Issue Management, Crisis Management, Integrated Situation Management, Media monitoring

Plugged In: The Importance of Media Monitoring in Communication Strategy 

By: Kaitlin Coogan Media monitoring is an invaluable tool in today’s communication landscape. Gone are the passive audiences of the past, content to consume any information placed in front of them. Now, more than ever, the audiences we’re interacting with are extremely engaged and active, and, above all, particular. Successful communication must be aware of that factor and adapt, which,…
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Sinclair Public Affairs
In News, Sinclair Hires, Sinclair News

Sinclair Public Affair’s 2021 Wrap-Up

Since the dawn of the new decade, the world has witnessed unimaginable change. From enduring an ongoing global pandemic, to requiring a new way of life, the modern 20’s have forced people and businesses to adapt- Sinclair Public Affairs included.  2021 provided a new direction for Sinclair Public Affairs, including an expanded client base that spans new industries, award winning…
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Sinclair Public Affairs
In Campaign/Issue Management, Case Studies, Crisis Management, Integrated Situation Management, Media Relations,

2021 Independent Expenditure Campaign: South Carolina Association of REALTORS®

Author: Kaitlin Coogan Challenge   When it comes to the world of realty, local elections are extremely important. Whether it be issues of development or property rights discussions, having the right leaders in place is essential to the success of small businesses and the growth of communities. There were many influential candidates in the race this municipal election cycle, particularly in…
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Sinclair Public Affairs
In Crisis Management, Integrated Situation Management, Media Relations, Public Affairs, Sinclair Advice Column,

Fact or Fiction? Let’s Talk PR

By: Kaitlin Coogan and Kailey McSwain When people talk about PR, the first question is “So, what exactly do you do?” That question is almost always immediately followed by some iteration of the words spin, underhanded, and sometimes even liar. It’s not exactly a great picture, and it’s pretty much the only one that exists in the media today. TV…
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Sinclair Public Affairs
In Campaign/Issue Management, Case Studies, Crisis Management, Integrated Situation Management, Media Relations,

2020-2021 Phantom Fireworks Case Study

Challenge   With global supply lines still recovering from the COVID-19 pandemic, Phantom Fireworks found itself looking at a potential fireworks shortage for the upcoming Fourth of July holiday. This probable shortage, coupled with Phantom’s focus on spreading safety focused messaging, led to challenges for the nation’s largest consumer-based fireworks retailer about how to best incentivize consumers to purchase fireworks ahead of the major holiday. Additionally, Phantom…
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