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Branding

Sinclair Public Affairs
In Branding, Integrated Situation Management,

Why is brand consistency important?

Have you ever wondered why some websites, blogs or social media accounts gain more traction and engagement than others? Or why some consumer products are purchased over and over again compared to the same products made by different brands? In today’s digital world, where online users have thousands of messages flooding their screens each day, building a strong and recognizable…
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Sinclair Public Affairs
In Branding, News,

Sinclair is Grateful For…

Following this unique, socially distanced Thanksgiving holiday, the Sinclair team has reflected and shared the things we are particularly thankful for this year. As the world dawned a new decade, we have endured a global pandemic, unimaginable hardships, and an unprecedented presidential election- but despite this, Sinclair Public Affairs would like to acknowledge all the light that has come out…
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Sinclair Public Affairs
In Branding, Campaign/Issue Management, Media Relations, Public Affairs

Why You Need to Monitor Media Coverage

Monitoring your business' media coverage is a vital step in controlling the narrative.   Measure Your Impact When you monitor media coverage, you can view how many outlets are covering your story, and how many readers those outlets are reaching. You can see all stories and coverage, whether it’s in print, online, on a blog, or social media. If you’re…
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Sinclair Public Affairs
In Branding, Case Studies

CASE STUDY: Kentucky Credit Union League

In January, Sinclair hit the ground running with the Credit Union National Association (CUNA) in Kentucky to accomplish two main goals: to establish a brand for the Kentucky Credit Union League and to help pass House Bill 139 – the "financial literacy bill."   The bill would require a financial literacy class for Kentucky high school students, while boosting the…
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Sinclair Public Affairs
In Branding, Campaign/Issue Management, Crisis Management, Media Relations, Public Affairs

How Sinclair Can Be Your Solution

At Sinclair, we can help you accomplish your goals, no matter what they may be. We do this through – media relations, issue management, branding, crisis communications and public affairs. Media Relations Through decades of work, we’ve cultivated relationships with the media that have enabled us to effectively tell our clients’ stories. We understand that news still matters, and that…
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