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Sinclair Public Affairs

What is Public Affairs?

Public Affairs is more than just part of our company name, so it's important to understand exactly what that encompasses. There's many aspects to public affairs but it boils down to two – building relationships and managing perception.   Building Relationships Relationships are at the center of all things public affairs, whether it’s with your audience, the media or potential…
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Quick Tips for Owning Social Media

Social media isn't going away, but it is changing every day. As new platforms gain popularity and new trends emerge, it can be difficult to know what's best for your business' online presence. 1. Be Authentic Some have always been skeptics of social media; other users became wary of how they used various platforms after stories of data misuse in…
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On Paper: The Importance of Print Materials in the Digital Age

In a world dominated by screens, digital platforms have become an integral part of delivering a message and operating a campaign. Digital and TV advertisements reach wide audiences and messages can be carefully targeted like never before. But it's critical to understand the continued importance of print materials – direct mailers, palm cards, yard signs – which successfully delivered narratives…
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Media Relations: Dos & Don’ts

Whether you’re responding to a crisis or pitching a story, dealing with media is an integral part of public affairs. Media relations is vital to the success of your messaging, which makes it important to get it right.   Contact List    A vital part of media relations is the contact list – this is where you store the reporters…
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Sinclair Hires Communications Director

North Carolina Public Affairs Firm Hires Communications Director   RALEIGH, NC (March 11, 2019) -- Sinclair Public Affairs is proud to announce the hire of Noah Grant, who joins the North Carolina-based public affairs firm as communications director. In this role, Grant will specialize in media relations, content creation, and writing for different mediums. “I’m excited to join the team…
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5 Ways to Protect your Reputation BEFORE Crisis Strikes

1. Be Social In 2019, it is almost impossible to get brand recognition without a social media platform. Maintain a professional, and user-friendly presence on at least two of the following: Facebook, LinkedIn, Twitter, and Instagram.  When selecting which platform to use, figure out where your customers, members or brand advocates are on social media, and then target those platforms. …
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A Part of the Story

headshot of chris sinclair, founder of sinclair public affairs
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Sinclair Public Affairs works with corporate clients to keep them in front of the stories that drive conversations about their business, reputation and brand. Effective corporate communication strategies must involve engagement with both digital and traditional media outlets in order to reach the right audiences and establish credibility. We provide the tools, resources, and relationships necessary to give our clients…
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Sinclair Public Affairs Launches New Business

North Carolina Public Affairs Firm Broadens Service Offerings   RALEIGH, NC (January 8, 2019) - Sinclair Public Affairs is a newly-formed public affairs firm in North Carolina with locations in Raleigh and Charlotte. The company, founded by Chris Sinclair, was established to serve corporate, individual and political interests as they intersect in the public sphere. The company focuses on crisis…
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